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Privacy Policy

DATA PROTECTION

We have written this privacy policy to explain to you, in accordance with the requirements of the General Data Protection Regulation (EU) 2016/679, what information we collect, how we use data, and what decision-making options you have as a visitor to this website.

The operators of these pages take the privacy of your personal information very seriously. We treat your personal data confidentially and in accordance with the statutory data protection regulations and this privacy policy.

The use of our website is generally possible without providing personal data. Insofar as personal data (for example name, address, or e-mail addresses) is collected on our pages, this is always done, as far as possible, on a voluntary basis. This data will not be passed on to third parties without your express consent.

We point out that data transmission over the Internet (e.g. communication by e-mail) security gaps. Complete protection of the data against access by third parties is not possible.

AUTOMATIC DATA STORAGE

Nowadays, when you visit websites, certain information is automatically created and stored, including on this website.

When you visit our website as you are doing right now, our web server (computer on which this website is stored) automatically stores data such as

  • the address (URL) of the accessed web page
  • browser and browser version
  • the operating system used
  • the address (URL) of the previously visited page (referrer URL)
  • the host name and IP address of the device from which access is made
  • the date and time

in files (web server log files).

As a rule, web server log files are stored for two weeks and then automatically deleted. We do not pass on this data, but cannot rule out the possibility that this data may be viewed in the event of unlawful behavior.

NEWSLETTER

When you sign up for our newsletter, you submit the above personal data and give us the right to contact you by email. We use the data stored in the context of the registration for the newsletter exclusively for our newsletter and do not pass them on.

If you unsubscribe from the newsletter – you will find the link for this at the bottom of each newsletter – we will delete all data that was stored with the subscription to the newsletter.

MAILPOET PRIVACY POLICY

We use the WordPress plugin Mailpoet for sending newsletters. Mailpoet is a WordPress plugin with which, among other things, the dispatch of newsletters can be organized and analyzed. Your data will not be shared with third parties. If you do not want this data analysis, you must unsubscribe from the newsletter. For this purpose, there is a link at the end of each email.

The data processing is based on your consent with the help of a double opt-in procedure (Art. 6 para. 1 lit. a DSGVO). You can revoke this consent at any time. The legality of the data processing operations already carried out remains unaffected by the revocation.

WHY DO WE USE MAILPOET?

Basically, we use a newsletter service to keep in touch with you. We want to tell you what’s new with us or what attractive offers we currently have in our program. For our marketing activities, we always look for the simplest and best solutions. And that is why we have chosen MailPoet’s newsletter management service. By subscribing to our newsletter, you agree that we can inform you about the latest articles and exciting topics.

WHAT DATA DOES MAILPOET STORE?

If you want to subscribe to a newsletter on our website, the following data will be stored by us:
Your e-mail address
Your IP address and the date of subscription
Content of the e-mail message (to the newsletter subscribers)

HOW LONG IS THE DATA STORED?

No sent e-mail messages are stored in the newsletter system, i.e. no archiving of message content takes place. You can still make an informal request so that your e-mail address is deleted from the newsletter system by our administration. If there are several unsuccessful delivery attempts, your e-mail address will be automatically deleted from the newsletter system.

Consent to the storage of data, the email address, and its use for sending the newsletter can be revoked at any time. The revocation can be done via a link in the newsletters themselves.

WILL DATA BE PASSED ON?

The email addresses of our newsletter recipients, as well as their other data described in the context of this notice, are stored on Mailpoet’s servers. Mailpoet uses this information to send and evaluate the newsletter on our behalf. Furthermore, according to its own information, Mailpoet may use this data to optimize or improve its own services, e.g. to technically optimize the dispatch and display of the newsletters or for economic purposes to determine from which countries the recipients come. However, Mailpoet does not use the data of the newsletter recipients to address them themselves or to pass them on to third parties.
You can view Mailpoet’s privacy policy here: https://www.mailpoet.com/privacy-notice/.

COOKIES

The Internet pages partly use so-called cookies. Cookies do not cause any damage to your computer and do not contain viruses. Cookies serve to make our offer more user-friendly, more effective, and safer. Cookies are small text files that are stored on your computer and saved by your browser.

Most of the cookies we use are so-called “session cookies”. They are automatically deleted after the end of your visit. Other cookies remain stored on your terminal device until you delete them. These cookies allow us to recognize your browser on your next visit.

You can set your browser so that you are informed about the setting of cookies and only allow cookies in individual cases, exclude the acceptance of cookies for certain cases or in general, and activate the automatic deletion of cookies when closing the browser. If you deactivate cookies, the functionality of this website may be limited.

HOW CAN I DELETE COOKIES?

How and whether you want to use cookies, you decide. Regardless of which service or website the cookies come from, you always have the option to delete, only partially allow or disable cookies. For example, you can block third-party cookies but allow all other cookies.

If you want to determine which cookies have been stored in your browser, if you want to change or delete cookie settings, you can find this in your browser settings:

Chrome: Delete, enable and manage cookies in Chrome

Safari: Managing cookies and website data with Safari

Firefox: Delete cookies to remove data that websites have placed on your computer

If you do not want to have cookies in principle, you can set up your browser so that it always informs you when a cookie is to be set. In this way, you can decide for each individual cookie whether you allow the cookie or not. The procedure varies depending on the browser. The best way is to search the instructions in Google with the search term “delete cookies Chrome” or “disable cookies Chrome” in case of a Chrome browser or exchange the word “Chrome” for the name of your browser, e.g. Edge, Firefox, Safari.

GOOGLE FONTS PRIVACY POLICY

On our website, we use Google Fonts. These are the “Google Fonts” of the company Google Inc. For the European area, the company Google Ireland Limited (Gordon House, Barrow Street Dublin 4, Ireland) is responsible for all Google services.

You do not need to log in or enter a password to use Google Fonts. Furthermore, no cookies are stored in your browser. The files (CSS, fonts) are requested via the Google domains fonts.googleapis.com and fonts.gstatic.com. According to Google, the requests for CSS and fonts are completely separate from all other Google services. If you have a Google account, you do not need to worry that your Google account information, while using Google Fonts, will be transmitted to Google. Google records the usage of CSS (Cascading Style Sheets) and the fonts used and stores this data securely. We’ll look at exactly what the data storage looks like in more detail.

WHAT ARE GOOGLE FONTS?

Google Fonts (formerly Google Web Fonts) is a directory of over 800 fonts that Google makes available to its users free of charge.

Many of these fonts are released under the SIL Open Font License, while others are released under the Apache License. Both are free software licenses.

WHY DO WE USE GOOGLE FONTS ON OUR WEBSITE?

Google Fonts allows us to use fonts on our own website, but we don’t have to upload them to our own server. Google Fonts is an important component in keeping the quality of our website high. All Google Fonts are automatically optimized for the web and this saves data volume and is a big advantage, especially for mobile use. When you visit our site, the low file size ensures a fast loading time. Furthermore, Google Fonts are secure web fonts. Different image synthesis systems (rendering) in different browsers, operating systems, and mobile devices can lead to errors. Such errors can sometimes visually distort texts or entire web pages. Thanks to the fast Content Delivery Network (CDN), there are no cross-platform problems with Google Fonts. Google Fonts supports all major browsers (Google Chrome, Mozilla Firefox, Apple Safari, Opera) and works reliably on most modern mobile operating systems, including Android 2.2+ and iOS 4.2+ (iPhone, iPad, iPod). So, we use Google Fonts to make all our online services as beautiful and consistent as possible.

WHAT DATA IS STORED BY GOOGLE?

When you visit our website, the fonts are reloaded via a Google server. Through this external call, data is transmitted to the Google servers. In this way, Google also recognizes that you or your IP address are visiting our website. The Google Fonts API is designed to reduce the use, storage, and collection of end-user data to what is necessary for proper font delivery. By the way, API stands for “Application Programming Interface” and serves, among other things, as a data transmitter in the software field.

Google Fonts stores CSS and font requests securely at Google and is therefore protected. Through the collected usage figures, Google can determine how well the individual fonts are received. Google publishes the results on internal analysis pages, such as Google Analytics. In addition, Google also uses data from its own web crawler to determine which websites are using Google fonts. This data is published to the Google Fonts BigQuery database. Entrepreneurs and developers use Google’s BigQuery web service to examine and move large amounts of data.

It should be noted, however, that each Google Font request also automatically transmits information such as language settings, IP address, browser version, browser screen resolution, and browser name to the Google servers. Whether this data is also stored cannot be clearly determined or is not clearly communicated by Google.

HOW LONG AND WHERE IS THE DATA STORED?

Google stores requests for CSS assets for one day on its servers, which are mainly located outside the EU. This allows us to use fonts with the help of a Google stylesheet. A stylesheet is a format template that can be used to easily and quickly change the design or font of a web page, for example.

The font files are stored by Google for one year. Google thus pursues the goal of fundamentally improving the loading time of web pages. When millions of web pages reference the same fonts, they are cached after the first visit and immediately reappear on all other web pages visited later. Sometimes Google updates font files to reduce file size, increase language coverage, and improve design.

HOW CAN I DELETE MY DATA OR PREVENT DATA STORAGE?

The data that Google stores for one day or one year cannot simply be deleted. The data is automatically transmitted to Google when the page is accessed. In order to delete this data prematurely, you must contact Google support at https://support.google.com/?hl=de&tid=311211874. You can only prevent data storage in this case if you do not visit our site.

Unlike other web fonts, Google allows us unlimited access to all fonts. So we can access an unlimited sea of fonts and get the most out of them for our website. You can find out more about Google Fonts and other issues at https://developers.google.com/fonts/faq?tid=311211874. While Google does address privacy-related issues there, it doesn’t really include detailed information about data storage. It is relatively difficult to get really precise information from Google about stored data.

You can also find out what data is generally collected by Google and what this data is used for at https://www.google.com/intl/de/policies/privacy/.

Privacy policy for the use of Google AdSense

This website uses Google AdSense. This is a service provided by Google Inc, 1600 Amphitheatre Parkway, Mountain View, CA 94043, USA, for the integration of advertisements. Google AdSense uses cookies. These are files that Google stores on your PC to analyze the data of your use of our website. In addition, Google AdSense also uses web beacons, which are invisible graphics that enable Google to analyze clicks on this website, traffic to this website and similar information.

The information obtained via cookies and web beacons, your IP address and the delivery of advertising formats are transmitted to a Google server located in the USA and stored there. Google may pass on this collected information to third parties if this is required by law or if Google instructs third parties to process the data. However, Google will merge your IP address with the other stored data.

By making the appropriate settings on your Internet browser, you can prevent the aforementioned cookies from being stored on your PC. However, this may mean that the contents of this website can no longer be used to the same extent. By using this website, you consent to the processing of data about you by Google in the manner and for the purposes set out above.

GOOGLE ANALYTICS

This website uses functions of the web analysis service Google Analytics. The provider is Google Inc, 1600 Amphitheatre Parkway Mountain View, CA 94043, USA.

Google Analytics uses so-called “cookies”. These are text files that are stored on your computer and enable an analysis of your use of the website. The information generated by the cookie about your use of this website is usually transmitted to a Google server in the USA and stored there.

IP ANONYMIZATION

We have activated the IP anonymization function on this website. This means that your IP address is shortened by Google within member states of the European Union or in other contracting states of the Agreement on the European Economic Area before being transmitted to the USA. Only in exceptional cases will the full IP address be transmitted to a Google server in the USA and shortened there. On behalf of the operator of this website, Google will use this information for the purpose of evaluating your use of the website, compiling reports on website activity and providing other services relating to website activity.
website activities and to provide other services related to the use of the website and the internet to the website operator. The IP address transmitted by your browser as part of Google Analytics will not be merged with other data from Google.

BROWSER PLUGIN

You may refuse the use of cookies by selecting the appropriate settings on your browser, however, please note that if you do this you may not be able to use the full functionality of this website. You can also prevent the collection of data generated by the cookie and related to your use of the website (including your IP address) to Google and the processing of this data by Google by downloading and installing the browser plugin available at the following link: https://tools.google.com/dlpage/gaoptout?hl=de.

OBJECTION TO DATA COLLECTION

You can prevent the collection of your data by Google Analytics by clicking on the following link. An opt-out cookie will be set, which will prevent the collection of your data during future visits to this website: Disable Google Analytics.

For more information on how Google Analytics handles user data, please see Google’s privacy policy: https://support.google.com/analytics/answer/6004245?hl=de

DATA PROCESSING

We have concluded an order data processing contract with Google and fully implement the strict requirements of the German data protection authorities when using Google Analytics.

DEMOGRAPHIC CHARACTERISTICS IN GOOGLE ANALYTICS

This website uses the “demographic characteristics” function of Google Analytics. This allows reports to be generated that contain statements about the age, gender, and interests of site visitors. This data comes from interest-based advertising from Google as well as visitor data from third-party providers. This data cannot be assigned to a specific person. You can deactivate this function at any time via the ad settings in your Google account or generally prohibit the collection of your data by Google Analytics as shown in the item “Objection to data collection”.

VG WORT

COOKIES AND MESSAGES ON ACCESS NUMBERS

We use “session cookies” from VG Wort, Munich, to measure access to texts in order to record the probability of copying. Session cookies are small units of information that a provider stores in the RAM of the visitor’s computer. A randomly generated unique identification number, a so-called session ID, is stored in a session cookie. In addition, a cookie contains information about its origin and the storage period. Session cookies cannot store any other data. These measurements are carried out by Kantar Deutschland GmbH using the Scalable Central Measurement Method (SZM). They help to determine the copy probability of individual texts for the remuneration of legal claims of authors and publishers. We do not collect any personal data via cookies.

Many of our pages are provided with JavaScript calls, via which we report the accesses to the Verwertungsgesellschaft Wort (VG Wort). In this way, we enable our authors to participate in the distributions of the VG Wort, which ensures the statutory remuneration for the uses of copyrighted works in accordance with § 53 UrhG.

It is also possible to use our offers without cookies. Most browsers are set to accept cookies automatically. However, you can deactivate the storage of cookies or set your browser to notify you as soon as cookies are sent.

PRIVACY POLICY FOR THE USE OF THE SCALABLE CENTRALIZED MEASUREMENT SYSTEM

Our website and our mobile website use the “Scalable Central Measurement Method” (SZM) of Kantar Germany GmbH to determine statistical parameters for determining the copy probability of texts.

Anonymous Measurement values are collected in the process. The access count measurement alternatively uses a session cookie or a signature created from various automatically transmitted information from your browser to recognize computer systems. IP addresses are only processed in anonymized form.

The procedure was developed with due regard to data protection. The sole aim of the procedure is to determine the copying probability of individual texts.

At no time are individual users identified. Your identity always remains protected. You will not receive any advertising through the system.

FACEBOOK PLUGINS (LIKE BUTTON)

Plugins of the social network Facebook, provider Facebook Inc., 1 Hacker Way, Menlo Park, California 94025, USA, are integrated on our pages. You can recognize the Facebook plugins by the Facebook logo or the “Like button” (“Like”) on our page. You can find an overview of the Facebook plugins here: https://developers.facebook.com/docs/plugins/.

When you visit our pages, a direct connection between your browser and the Facebook server is established via the plugin. Facebook thereby receives the information that you have visited our site with your IP address. If you click the Facebook “Like” button while logged into your Facebook account, you can link the content of our pages on your Facebook profile. This allows Facebook to associate the visit to our pages with your user account. We would like to point out that we, as the provider of the pages, have no knowledge of the content of the transmitted data or its use by Facebook. For more information, please refer to Facebook’s privacy policy at https://de-de.facebook.com/policy.php.

If you do not want Facebook to be able to associate your visit to our pages with your Facebook user account, please log out of your Facebook user account.

LINKEDIN

Our website uses functions of the LinkedIn network. The provider is LinkedIn Corporation, 2029 Stierlin Court, Mountain View, CA 94043, USA. Each time one of our pages containing LinkedIn functions is accessed, a connection to LinkedIn servers is established. LinkedIn is informed that you have visited our web pages with your IP address. If you click the “Recommend Button” of LinkedIn and are logged into your account at LinkedIn, it is possible for LinkedIn to assign your visit to our website to you and your user account. We point out that we as the provider of the pages have no knowledge of the content of the transmitted data and its use by LinkedIn.

For more information, please see LinkedIn’s privacy policy at: https://www.linkedin.com/legal/privacy-policy

RIGHT TO INFORMATION, DELETION, BLOCKING

You have the right at any time to free information about your stored personal data, their origin and recipient, and the purpose of data processing, as well as a right to correct, block or delete this data. For this purpose, as well as for further questions on the subject of personal data, you can contact us at any time at the address given in the imprint.

OBJECTION ADVERTISING MAILS

The use of contact data published within the framework of the imprint obligation to send advertising and information materials not expressly requested is hereby prohibited. The operators of the pages expressly reserve the right to take legal action in the event of the unsolicited sending of advertising information, such as spam e-mails.

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